GW Hoops / New GW athletics deal with Bullpen Strategies on "revenue generation"

**Posted by squid** 6/28/2022 3:18 pm

Just saw this today, a new deal "to lead revenue generation and corporate partnership development for GW Athletics to strengthen relationships with the business community and enhance the fan experience."

https://gwsports.com/news/2022/6/27/general-gw-athletics-announces-new-partnership-with-bullpen-strategies.aspx

Looks like they also work with Mason, American, some other local sport stuff. https://bullpenstrategy.com/about-us/

Last edited by squid (6/28/2022 3:18 pm)

**Posted by GW Alum Abroad** 6/28/2022 5:09 pm

Wow! Rarely does a press release make such fantastic use of corporatespeak. Does anyone reading that have any idea what the (bleep) this means? Of course not, that is the point. I am sure that "revenue generation" and "corporate partnership" will "enhance" things. But will this mean teams win? Are better funded? Will games be more fun and remain affordable to attend? Stay tuned.

**Posted by Steve Urkel** 6/29/2022 3:28 pm

a little internet sleuthing reveals both principals of Bullpen Strategies spent a good chunk of time in the George Mason athletic department (marketing / communications)

**Posted by squid** 6/30/2022 12:12 pm

I wonder if it's NIL-related, or just trying to find more corporate sponsors for the team or Smith Center or whatever.

**Posted by GW0509** 6/30/2022 12:26 pm

Yeah would be nice if one of our guys could get a cheesy car dealership commercial like Oduro.